A new winter edition that will give you wings: Red Bull with apple and fig flavours

Red Bull is back with a new seasonal edition of its energy drinks. The limited edition with the flavour of apples and figs attracts attention with its dominant, untypical green colour for the brand itself. Dago and Red Bull continue their successful cooperation consisting of the rebranding of existing pallet islands and end caps. Customers can see the aforementioned displays in retail chains in the Czech Republic and Slovakia.

The set of POS materials, we can see on the Czech market, contains approximately thirty pieces of pallet and half-pallet displays, which offer consumers beverages from the winter edition as well as classic Red Bull energy drinks. The cardboard displays are decorated with a can with a winter and fig design. The shop-in-shops, also partially ecologically “recycled” from the summer activation, are also outstanding. Customers can see them in selected Albert supermarkets until 8^th November 2022.

The Slovak edition contains 21 pallets and 20 half-pallets with sideboards and, just like in the Czech edition, not only drinks with a winter flavour are being presented here, but also the classic ones. They can be seen in Slovak Terno chains from 7^th October to the beginning of November.

Your team Dago