SK
Properly chosen POS as sales promotion works
Successful POS is based on the knowledge of the client/submitter and the brand. Followed by setting a goal, creating a POS solution strategy, controlling the purchasing process, finding functional elements for sales, finding benefits, differences, etc. The preparation...
The new Heffron rum brand arrived to customers on a ship
Heffron cane rum has its place in the assortment of the Czech distillery “Palírna U Zeleného stromu” since 2019. Now Heffron draws attention to itself in Czech stores with the help of our non-traditional pallet display in the shape of a ship and a lighthouse.
The complete Orion assortment in one place
Nestlé Slovakia will present the comprehensive offer of Orion confectionery as part of a creative endcap in Fresh stores.
Connecting two different concepts Stock met with success
Four-pallet display for Stock Plzeň a.s. was a real challenge. It combined presentations of two completely different concepts. On one hand, two novelties expanding the Božkov Republica family, namely the rum elixir Božkov Republica Espresso and the sugar-cane vodka Božkov Republica Vodka. On the other hand, the classic – the good old Fernet Stock Božkov.
Éro Shepherd goes crazy about Brit Meaty Jerky in stores
In cooperation with the Czech pet food manufacturer VAFO Prague, we introduced the new dog snack Brit Meaty Jerky using an original permanent display. It will be available in most of the 75 countries where the company operates.
Big Shock bet on a creative offer of the complete assortment
For the first time, the Big Shock brand displayed its complete range in one place, as part of a new permanent display at the Globus store in Prague - Čakovice. The creative end cap is the collective work of Al-Namura and our agency. According to available data, after...
Five gold medals from POPAI Awards
This year we can again enjoy our success at the POPAI Awards competition, where we succeeded with five realizations. The display with the Oral B toothbrush was selected as an excellent realization.
Natura water flows through Globus stores
A new pallet island for Coca-Cola HBC should acquaint shoppers with Natura bottled water and point out rebranding. It fits into a broad campaign with a similar goal. It shows the purity of the water from Adršpach with the help of water bubbling between rocks and real, live conifer in the middle.
The crisis helps us to transform
It seems that the subject matter of the current crisis will not leave us soon. We hear about it from all sides, and instead of focusing mainly on work, we constantly think about what will happen. In Dago, we decided to approach this crisis positively and proactively....
Parrot and hologram! JOJO presents itself with colourful displays
These days, JOJO confectionery hardly escapes the attention of most shoppers. For its promotion, we have produced two types of pallet displays you could currently see in selected stores. The first one presents the brand using a hologram; the second one has a plush parrot that lures shoppers.
A new winter edition that will give you wings: Red Bull with apple and fig flavours
Red Bull is back with a new seasonal edition of its energy drinks. The limited edition with the flavour of apples and figs attracts attention with its dominant, untypical green colour for the brand itself. Dago and Red Bull continue their successful cooperation consisting of the rebranding of existing pallet islands and end caps. Customers can see the aforementioned displays in retail chains in the Czech Republic and Slovakia.
The set of POS materials, we can see on the Czech market, contains approximately thirty pieces of pallet and half-pallet displays, which offer consumers beverages from the winter edition as well as classic Red Bull energy drinks. The cardboard displays are decorated with a can with a winter and fig design. The shop-in-shops, also partially ecologically “recycled” from the summer activation, are also outstanding. Customers can see them in selected Albert supermarkets until 8th November 2022.
The Slovak edition contains 21 pallets and 20 half-pallets with sideboards and, just like in the Czech edition, not only drinks with a winter flavour are being presented here, but also the classic ones. They can be seen in Slovak Terno chains from 7th October to the beginning of November.
Your team Dago
A new winter edition that will give you wings: Red Bull with apple and fig flavours
A new winter edition that will give you wings: Red Bull with apple and fig flavours
Set POS materiálů, který je k vidění na českém trhu, obsahuje přibližně třicet kusů paletových a půlpaletových vystavení.
Nová zimní edice, která vám dá křídla: Red Bull s příchutí jablka a fíku
OZVĚTE SE, POMŮŽEME I VÁM S PODPOROU PRODEJE A BUDOVÁNÍM ZNAČKY
