Shop in shop ACER for Alza

How to attract customers not to be afraid to try all displayed technologies of the Acer brand in a store with electronics and perhaps even buy them? We bet on spacious and elegant shop-in-shop.

The company Acer used the ac…

JOJO shop-in-shop in TESCO

In August, Nestle gave us the opportunity to create specific shop-in-shops for the popular brand of JOJO candies. So in Czech Tesco stores, there is being created a specific candy world, which will attract customers at firs…

Czech World of Grilling 2

The company Groupe Bongrain, in co-operation with our company, built on the last year´s successful campaign of the Czech World of Grilling as it, again this year, prepared grilling themed promo-spots for customers of Inters…

Top Class Shop in Shop Becherovka

Our new shop-in-shops for Becherovka increase sales at the Prague Airport in six Aelia Duty Free shops
Shoppers in duty free shops Aelia at the Václav Havel Airport have the chance to get something typical Czech at the last…

Imperial Tobacco illuminating displays

Actually we came up with an elegant and simple solution how to attract potential customers of the Imperial Tobacco brand immediately when entering the store. For our client, we designed, produced and installed new lighting…

Euroshop 2014 – a sci-fi reality

Our business is extremely changing and developing. A clear evidence of that was this year´s retail trade fair Euroshop 2014. Several members of our DAGO team have visited it traditionally and so we can share our impressions…

Demo walls for mobile phones in Electroworld

Our lighting walls for mobile phones remind a child´s puzzle. With several clicks on a controller, it is possible to change their colour and it is also easy to change a brand logo. Entire transformation of an actual mobile-…

New LEGO worlds : Let´s play!

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For our client – company LEGO, our company has created a unique installation of LEGO worlds for little and big fans of this world-famous brand designed for the toy-st…

Follow DAGO news and views on Linked In !

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If you are not on the social network today, it is like you do not live. That is why we decided to present DAGO on Linked In – the world largest professional network….

POPAI Awards – most awards for DAGO

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Among all entered contestants, our company won most awards in this year´s international competition of best communication and advertising means at points of sales POP…

BIG SHOCK! invites you to a summer drive and expands the permanent display to other Globus stores

This year, again, the energy drink brand BIG SHOCK! prepared a competition for customers associated with two summer limited editions of unique flavours. The brand now also uses new permanent displays in 3 Globus stores.

Once again this year, the brand BIG SHOCK! exhibited its complete assortment in one place, as part of new permanent displays in the Globus stores in Brno, Opava, and Olomouc. In addition to introducing limited editions, the goal was to promote sales and increase the visibility of the energy drink category. Together with limited editions – Čakovice. We are happy that the positive impact on sales has been confirmed and that we can build on the success,” says Jakub Petráš, Project Manager at Dago.

The displays are made of a combination of metal and plastic and are supplemented with the illumination of the products, which with its help attract attention from afar. The communication area presents current limited editions and competition for main prizes in the form of using Toyota and tickets to 4 European festivals. The display has a refrigerator, which offers a sufficient supply of iced coffee and energy drinks at the right temperature. The entire point of sale is dominated by the bright yellow color of the brand BIG SHOCK!

“Customers like this type of display, which is confirmed above all by the increase in sales across the entire assortment of the brand BIG SHOCK!, in the order of tens of percent,” adds David Tlach, Trade & Category, there has also been introduced novelty – BIG SHOCK! COFFEE.  “This is a roll-out of a successful concept that has already proven itself at the Globus Praha Manager BIG SHOCK store!

BIG SHOCK! together with the communication agency DAGO continue to develop and distribute permanent displays in the modern and traditional market to promote sales in stores of various types and sizes.

Your team Dago 

OZVĚTE SE, POMŮŽEME I VÁM S PODPOROU PRODEJE A BUDOVÁNÍM ZNAČKY

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