SK
Endcap for Coca-Cola will pull you into the game
Big black puck, two hockey sticks on the sides and enthusiastic funs in the background – these are the most noticeable elements of the end cap we made for Coca-Cola.
The new software will reduce order processing times by up to three quarters
Production in the P.O.S. segment is very complex and many subjects cooperate within it. For a long time already we have wondered how to manage our individual projects more effectively – from the production itself to the product placement in stores.
The fragrance of Fernet Stock is flowing across Makro and Ahold chain stores
We have produced a new display to promote Fernet Stock liqueur for the company Stock, the leading producer of spirits. Stock uses the display since the end of March in Makro stores and its main goal is to introduce new modern design bottle.
More examples of our work and more intense communication. We have launched a new website
Our website has got a new, more modern design and structure. We have added some elements, which will help us to better present our projects to our visitors.
We won 5 nominations at POPAI Awards 2019
From the nomination night of POPAI Awards, we go to finals with 5 nominations, which is the same number as the last year. The big finals will take place in June and there will be 270 projects in 44 categories contesting to win.
TULLAMORE D.E.W. PRESENTS IN TESCO ITS NEW POP CONCEPT
We produced a new pallet display for the Irish whiskey Tullamore D.E.W. in co-operation with our client and the leading producer of spirits Rémy Cointreau. It was located into selected Tesco CZ and SK stores.We chose cardboard as the main material for the production....
Captain Morgan is the best display of 2018 according to Místoprodeje.cz
Our display for the iconic rum Captain Morgan won a survey for the best advertisement installation of the year 2018. It succeeded among many strong competing projects. The triumph in the competition organized by the Mistoprodeje.cz portal just confirmed that it is a...
Tesco Mobile has a big shop-in-shop in Letnany
The mobile operator Tesco mobile has opened a shop-in-shop in Tesco store in Prague – Letnany. By this time, as a virtual operator, it had used only smaller pop-up contacts points for physical contact with customers that we r…
Budvar worked together with Kofola and rearranged the section of beverages in a Terno store
The Terno store in České Budějovice lures customers to a rearranged category of beers and non-alcoholic beverages. Its design is now more airy and better arranged, which should result in more enjoyable shopping. The pilot rea…
9 awards at POPAI AWARDS and Captain Morgan was the absolute winner
At this year´s POPAI Awards for the best in-store advertising means, we were successful again and we won nine awards for seven of our projects, including the absolute winner. It was the Captain Morgan display, which is also…
Five gold medals from POPAI Awards
This year we can again enjoy our success at the POPAI Awards competition, where we succeeded with five realizations. The display with the Oral B toothbrush was selected as an excellent realization.
The shop-in-shop for Becherovka, which presents its portfolio to passengers at Prague Airport, won the gold medal in the category of store design. It targets the customer’s senses, thanks to the jars with herbs that are used in the production of the famous alcoholic beverage and to which shoppers can smell.
In the prototype category, the end cap for Cappy juices succeeded. It attracts passers-by at stores with classic materials, stylish lighting, and real food, which better evokes the impression of a real breakfast.
Among the alcoholic beverages, there was a two-pallet display presenting the novelties of Božkov Republica – Božkov Republica Espresso and Božkov Republica Vodka. The two-pallet display brings shoppers to the bar environment. It is made mainly of plastic and decorated with real elements, such as jute bags with real coffee-beans, serving plates, or mocha pots with porcelain cups.
The display for the Carnilove True Fresh dog titbits won two awards. It succeeded in the category of “pet food” and as the best material innovation. The whole construction of the display is made of wood-fiber raw boards. This gives a strong natural effect, on which great emphasis was placed during this implementation. A courageous element was also the machining of metal parts, which intentionally appear rusty.
The display with the Oral B toothbrush of the iO series, dominated by a large model of this modern life-size hygienic aid with bathroom elements to complete the atmosphere, won the award for an excellent realization.
The POPAI Central Europe Awards competition is organized by the Central European office of POPAI CE. It aims to support the field of point-of-sale marketing and the latest trends in in-store advertising, in which it sees an effective communication medium closest to the buyer.
You can find the overview of all our projects and implementations registered for this year’s competition in this catalogue.
Your Dago Team
