SK
Step to the pedals! Birell’s new display allures to the summer relax
How to draw attention of customers to the fact that they will find the non-alcoholic Birell refreshment for hot summer days also in the departments of beers, non-alcoholic and alcoholic beverages in their supermarket? For this purpose, the brand has been using a new end cap, we have produced, since the beginning of May.
Endcap for Coca-Cola will pull you into the game
Big black puck, two hockey sticks on the sides and enthusiastic funs in the background – these are the most noticeable elements of the end cap we made for Coca-Cola.
The new software will reduce order processing times by up to three quarters
Production in the P.O.S. segment is very complex and many subjects cooperate within it. For a long time already we have wondered how to manage our individual projects more effectively – from the production itself to the product placement in stores.
The fragrance of Fernet Stock is flowing across Makro and Ahold chain stores
We have produced a new display to promote Fernet Stock liqueur for the company Stock, the leading producer of spirits. Stock uses the display since the end of March in Makro stores and its main goal is to introduce new modern design bottle.
More examples of our work and more intense communication. We have launched a new website
Our website has got a new, more modern design and structure. We have added some elements, which will help us to better present our projects to our visitors.
We won 5 nominations at POPAI Awards 2019
From the nomination night of POPAI Awards, we go to finals with 5 nominations, which is the same number as the last year. The big finals will take place in June and there will be 270 projects in 44 categories contesting to win.
TULLAMORE D.E.W. PRESENTS IN TESCO ITS NEW POP CONCEPT
We produced a new pallet display for the Irish whiskey Tullamore D.E.W. in co-operation with our client and the leading producer of spirits Rémy Cointreau. It was located into selected Tesco CZ and SK stores.We chose cardboard as the main material for the production....
Captain Morgan is the best display of 2018 according to Místoprodeje.cz
Our display for the iconic rum Captain Morgan won a survey for the best advertisement installation of the year 2018. It succeeded among many strong competing projects. The triumph in the competition organized by the Mistoprodeje.cz portal just confirmed that it is a...
Tesco Mobile has a big shop-in-shop in Letnany
The mobile operator Tesco mobile has opened a shop-in-shop in Tesco store in Prague – Letnany. By this time, as a virtual operator, it had used only smaller pop-up contacts points for physical contact with customers that we r…
Budvar worked together with Kofola and rearranged the section of beverages in a Terno store
The Terno store in České Budějovice lures customers to a rearranged category of beers and non-alcoholic beverages. Its design is now more airy and better arranged, which should result in more enjoyable shopping. The pilot rea…
HP attracts players to a game altar
Hewlett Packard (HP) has in its portfolio a notebook for players called HP Omen. On the occasion of its release, the company has decided to use a distinctive display in selected stores that works both visually and acoustically. The display we have designed and produced goes to Czech and Slovak retail partners of HP. It is about a new concept within the in-store communication of the client, which has so far put emphasis on visual clarity and being premium.
The notebook HP Omen has been designed for true players. It has a thin and solid metal construction and efficient components. HP wanted to create a display appropriate for a presentation of this high-tech product. The company uses this display with the notebook HP Omen in premises of its Czech and Slovak partners, namely Alza, CZC, TS Bohemia or Euronics.
The display lures with the fantasy themes in conjunction with the last episode of “The Witcher” game series. The display concept uses the effect on eyesight and hearing. The used speakers are an individual product innovation and their connection with the notebook enhances the experience from playing games. A distinctive feature of its design is the red backlight emphasizing the high-tech style of the notebook together with presenting the game that takes place in a fantasy world full of adventure. The game novelty that is demanding of a performance demonstrates abilities of the product. The appearance of the display that creates a kind of an altar and used wording are rather unusual in the concept of HP. “The previous HP communication in stores used to be visually very clear and premium. As the product is targeted at players, we wanted to present it in a playful way. Our results show that we have chosen a good approach, and that it is inspiring us to introduce other novelties,” explains Jana Kucerova, the Consumer Marketing Manager CZ&SK, HP.
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