SK
Parrot and hologram! JOJO presents itself with colourful displays
These days, JOJO confectionery hardly escapes the attention of most shoppers. For its promotion, we have produced two types of pallet displays you could currently see in selected stores. The first one presents the brand using a hologram; the second one has a plush parrot that lures shoppers.
Becherovka shows the best at the airport
Becherovka from Karlovy Vary has decided to show people from all over the world the best from its portfolio. For this purpose, it uses our shop-in-shop located in a busy place at Prague Airport. Passers-by can even smell some of the herbs from which the well-known alcoholic liqueur is made.
Coca-Cola bet on sustainability in restaurants
Many restaurants in Czech and Slovak will look much better. They will welcome their guests in newly equipped outdoor and indoor spaces we created for Coca-Cola. We placed emphasis on sustainable development and natural materials.
A car drives out of the Heineken pallet island
Flashing lights, illuminated tube, and 3D effects – these are the most distinctive elements of our pallet island for Zlatý Bažant radlers, which are now catching attention in Slovak stores. Among other things, the display has a relatively unusual function of prompt rebranding.
Cola by Birell placed under a rooster
“It would be great to come closer and take a can,” say customers who have already seen our end cap for the new Cola by Birell in Czech stores. And that is all right! This display wants to stimulate curiosity and the desire to discover.
The Cappy end cap allures you for breakfast
What could be better than starting each day with a delicious breakfast, which includes fresh fruit juice on the table? Our new end cap, we made for Cappy drinks, communicates such a message. It attracts passers-by in a store with its classic materials, stylish lighting and real food.
We produce an adapter “Nakliku”. It minimizes virus transmission
Door handles are a place where large number of bacteria and harmful substances cumulate. So it is important for people to touch these places as little as possible. In cooperation with Tomas Bata University in Zlin, we have developed a special plastic adapter, thanks to which you can open doors with handles by your forearm. Due to the principle of its use, this invention is called “Nakliku”.
Canon shop-in-shop in Ljubljana
The Canon camera manufacturer sells its products in the Czech Republic as well as in more than two hundred other countries. It operates also in Slovenia looking for a way how to introduce its portfolio of printers and cameras to the public. Therefore, it has implemented a design promo-stall to support the displayed goods directly at the point of sale.
With Big Shock! to Dakar Rally
A competition for a ride in the truck, which participates in the world-famous Dakar Rally, is here! The Limited Edition of the Big Shock! energy drink, for which we have designed an end cap and a pallet island display, refers to this competition.
Two best realizations in POP STAR 2019 competition were ours
We regularly participate with our projects in the competition of the Místoprodeje.cz portal for the best in-store realization of the month and we are being successful in it. That is why we are pleased that we have succeeded within the overall assessment for 2019, as our displays won the first and the second positions in the POP STAR competition.
New office launched in Slovakia
We are opening a new Slovak office in Bratislava. Thanks to this, we will be able to respond more quickly to the needs of the local market and provide customers with a stable background for their POS projects and their subsequent realization. A novelty for Slovak customers will also be our logistics system for online overview and management of POP projects.
We have been providing communication solutions that support sales directly in stores to the Slovak market for several years already. “Slovak shoppers have so far been able to see a number of our successful realizations for our local clients, such as Nestlé Slovakia, Stock SK, Karlovarské minerálne vody, Coca-Cola SK, Heineken SK, Pernod Ricard, and others. We, therefore, build on our long-term experience and rich knowledge of the local environment,” said Ľuboš Plačko, who will be in charge of projects for Slovak clients.
By opening the Bratislava office, we are also responding to many foreign companies that already have branches in Slovakia to support their activities. “We provide clients with creatively thought-out POP solutions, in which we implement shopper-centric principles and current world trends. This was the case with the end caps for Dolce Gusto coffee capsules. They encourage customers to be engrossed in shopping, among other things, using large levitating capsules, which, following the brand image, evoke a feeling of modernity and timelessness,” commented Ľuboš Plačko.
We use a logistics system to manage clients’ POS projects, which we continuously develop. “With its help, we have successfully administered, for example, more than a thousand cash zones for Nestlé confectionery. We adapt the form of the system to each client so that he always has a complete and up-to-date overview of his displays,” added Ľuboš Plačko.
By the end of this year, we plan to employ five employees in Slovakia who will provide support for the realizations of POP solutions on the local market. When processing orders, we will use our own creative, development, and production center in the Czech Republic.
Your Dago Team
