Successful campaign = set of more POSs!
Did you know that most purchasing decisions are made at the point of sale?
Nomination in POPAI Awards Paris for Nestlé’s Home Café
In this year's POPAI Awards Paris 2022, our project for the Starbucks and Nescafé Dolce Gusto brands was nominated in the category of permanent POS - food and beverage. The display won the Food category in the Czech POPAI Awards 2021. We created a shop in shop called...
Tssst! Mattoni attracts attention to its novelties with its new POS
This year, as part of the sales expositions, Mattoni bet on original iridescent displays and pallet displays.
New POS Tullamore D.E.W. shows what Irish barbecue means
Barbecue simply belongs to summer. Hardly anybody can refuse the sun’s rays, whiskey, and well-prepared meat.
Ondrášovka in a new jacket is also changing its display in the sales area
The producer of one of the oldest Czech mineral waters – Ondrášovka, the company Kofola ČeskoSlovensko, has invested in technologies that think about nature protection and reflect the demanding requirements for sustainability.
Hisense Group presents two new shop-in-shops in the latest Alza showroom
Interesting project for customers of the Alza showroom in Chrášťany, Prague, presents white and black goods from the MORA and Hisense brands.
“Cirkulka” by Kofola reflects sustainability in the production of POS
Kofola ČeskoSlovensko has introduced its traditional drinks Kofola, Vinea, and Rajec in returnable bottles to the retail network this year.
DAGO has expanded with a new assembly hall in record time
New job orders require new and larger premises – that is why in April we opened a new assembly hall, which is located just a short distance from our Headquarters in Zdice.
Birell Světlý represents a new recipe after 30 years
How to inform customers that Birell Světlý represents an improved recipe after thirty years?
Displays for paints by AkzoNobel Coatings CZ: New every year, yet maximally sustainable
Three years ago, we produced, at first glance, ordinary metal displays for the company AkzoNobel, which sells decorative paints. Since then, we have been working with them regularly.
POPAI Awards Paris: Four of our projects in the finals of Euro POPAI Awards Paris
Four of our realizations are advancing to the finals of the prestigious European Awards POPAI Awards Paris. At Tuesday´s competition, where 277 realizations from 37 categories participated, there were announced projects that will be awarded at the final evening in June. It is already evident that the selected projects will occupy at least the bronze position.
The pallet island Rajec of the company Kofola brought one of the final nominations from Paris, namely in the category of beverages. This realization, with its processing, goes beyond limits of usual presentations of beverages. Imaginative design evokes a pleasant atmosphere and enables customers to free from the store environment.
In the category of architecture of commercial interiors, the shop-in-shop LG Electronics installed in the Prague Alza Showroom ensured its advance. This display presents several types of products of black as well as white technique together in luxurious, fully interactive unit including quite a few innovative elements and materials.
The shop-in-shop Oral-B of the company Procter & Gamble will carry off at least the bronze medal in the segment Digital – Material & Content. It has a premium design, which, in addition to the appearance and use of materials, features stimulating interaction with customers with exposed products. For example, when a customer grasps a toothbrush, there comes an augmented reality through a product spot and displaying an actual on-line customer reviews.
Also the pallet island Captain Morgan of STOCK Plzeň-Božkov will carry off at least the bronze medal in June in the category Events – Mass Market. This is an original display promoting awareness of the brand and strongly communicating with customers thanks to its design.
Thank you!
Your DAGO team