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IN TESCO, JOJO ATTRACTS CUSTOMERS USING A BEWITCHING CIRCLE
Since the last week, JOJO candies brand supports sales at selected TESCO stores with swirling fantasy end caps that we have designed and produced. Its target group is represented, a little surprisingly, by young women. Besi…
BAILEYS IN A STYLISH BATH TUB
On the occasion of introducing a new gift package, we have supplied a real stylish bath tub to selected TESCO stores for our client STOCK Plzen – the distributor of the famous liqueur. The original exposition was intended t…
We succeeded at GLOBAL POPAI AWARDS
At the biggest world retail Trade Fair Globalshop in American Las Vegas, there was just announced the winner of the 5th POPAI Global Awards<...
Shanghai, Las Vegas and Paris
Our projects that have succeeded at the last POPAI Awards Czech Republic just compete with our competitors from all over the world in the main…
Frisco Night lure for a nightlife through its display
The lightly sparkling alcoholic beverage got a new variant Frisco Night last autumn. With this step, Plzensky Prazdroj, a.s. responded to the behaviour of consumers of the main target group – women under 35 years of age – v…
Futuristic P.O.P. Samsung presentation
The new premium line of refrigerators and washing machines by Samsung has its own small exhibition, realized by our company, in the Prague showroom of the kitchen studio Sykora. Because at the end of the last year, the comp…
Marketer of the Year 2015
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As we care about the Czech marketing, we are trying to support it in many different ways. One of our activities is already a long-term partnership in the contest Mark…
Smart display can mix drinks
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Mixed drinks and spirits belong to each other. So why don´t we offer recipes how to prepare the right cocktail to our customers directly in a store? Thanks to the new…
Our victory in POPAI AWARDS 2014
Nine – that is just the exact number of times we won awards for our P.O.P. applications registered for the international competition for the best communication means and advertisements at points of sales POPAI AWARDS. The pro…
Unique P.O.P. for M&M´s in TESCO
Creating a unique P.O.P. application for sweets is not easy. Shoppers often do not plan buying these products that end up in shopping carts as the r
POPAI Awards Paris – this year, we were successful again.
Prague, Paris, 7th April 2016 – On Tuesday, the prestigious European competition POPAI Awards Paris announced projects qualified for the June finals. Three of them were realized by our company and it is already evident that they will win the third place in their categories at worst. Totally 396 projects from all over the Europe have been registered for this competition held since 1962…
Among our qualified realisations, there is also the boat of Captain Morgan awarded already at POPAI CE AWARDS last year when it won several awards including the absolute winner award. This is a project with the emphasis on the most impressive brand presentation. Most important factors include original design, high quality materials and also design details and functionality. At the Paris competition, it competes in the category “Events”.
Our end cap for JOJO candies obtained another final nomination, this time in the category “Food – shelf decoration”. Its attractive and interactive design attracts customers with its colourful vortex controlled by motion sensors and gives an impression of a kettle full of fruit juice that is changing colours. This was realized using a tube and smooth colour transitions created by a uniquely programmed system of LEDs.
In the category “Food – Floor display”, a display for a superpremium dog food producer Carnilove has ranked among the three best ones. This original display accents the return to nature and wilderness.
The winning projects that will be selected by a jury will be announced on 16th June 2016 in Paris.
We thank the jury and our clients and congratulate to all involved in realizations within the nominated projects.
Your DAGO team
