Step to the pedals! Birell’s new display allures to the summer relax
How to draw attention of customers to the fact that they will find the non-alcoholic Birell refreshment for hot summer days also in the departments of beers, non-alcoholic and alcoholic beverages in their supermarket? For this purpose, the brand has been using a new end cap, we have produced, since the beginning of May.
Endcap for Coca-Cola will pull you into the game
Big black puck, two hockey sticks on the sides and enthusiastic funs in the background – these are the most noticeable elements of the end cap we made for Coca-Cola.
The new software will reduce order processing times by up to three quarters
Production in the P.O.S. segment is very complex and many subjects cooperate within it. For a long time already we have wondered how to manage our individual projects more effectively – from the production itself to the product placement in stores.
The fragrance of Fernet Stock is flowing across Makro and Ahold chain stores
We have produced a new display to promote Fernet Stock liqueur for the company Stock, the leading producer of spirits. Stock uses the display since the end of March in Makro stores and its main goal is to introduce new modern design bottle.
More examples of our work and more intense communication. We have launched a new website
Our website has got a new, more modern design and structure. We have added some elements, which will help us to better present our projects to our visitors.
We won 5 nominations at POPAI Awards 2019
From the nomination night of POPAI Awards, we go to finals with 5 nominations, which is the same number as the last year. The big finals will take place in June and there will be 270 projects in 44 categories contesting to win.
TULLAMORE D.E.W. PRESENTS IN TESCO ITS NEW POP CONCEPT
We produced a new pallet display for the Irish whiskey Tullamore D.E.W. in co-operation with our client and the leading producer of spirits Rémy Cointreau. It was located into selected Tesco CZ and SK stores.We chose cardboard as the main material for the production....
Captain Morgan is the best display of 2018 according to Místoprodeje.cz
Our display for the iconic rum Captain Morgan won a survey for the best advertisement installation of the year 2018. It succeeded among many strong competing projects. The triumph in the competition organized by the Mistoprodeje.cz portal just confirmed that it is a...
Tesco Mobile has a big shop-in-shop in Letnany
The mobile operator Tesco mobile has opened a shop-in-shop in Tesco store in Prague – Letnany. By this time, as a virtual operator, it had used only smaller pop-up contacts points for physical contact with customers that we r…
Budvar worked together with Kofola and rearranged the section of beverages in a Terno store
The Terno store in České Budějovice lures customers to a rearranged category of beers and non-alcoholic beverages. Its design is now more airy and better arranged, which should result in more enjoyable shopping. The pilot rea…
Remodelling of the Nestlé brand store
![foto1_78](https://www.dago.cz/wp-content/uploads/2018/09/foto1_78-e1539628294439.jpg)
Nestlé carried out remodelling of its company store in Prague – Modřany. The assignment sought an innovative solution that will manage to even better represent the company and its products. The combination of materials and the layout of the store aim to create a cosy impression inviting customers to visit it.
Nestlé wanted to make the store more attractive and at the same time to present its entire product portfolio. The complete remodelling of the company store was a very interesting task for us. It was necessary to create a neutral design that would appropriately support, arrange and also unify all exposed categories and brands of Nestlé. Despite its relatively small size, the store does not look cramped. The material combination of laminate with wood has sufficiently illuminated and aerated the space and made it more attractive.
We have created the entry shop window and entrance with the intent to evoke a premium atmosphere. Also the wooden logo of the company harmonizes with it. A dominant feature of the interior is a cash-desk counter connected to the coffee section. Around the perimeter of the store, there have been installed shelves with individual product categories. Within the store area, there are islands, in which visuals and content can be changed during the year according to the current Nestlé assortment. We have developed all the equipment, incl. the shelf system, tailored for the store. We paid a great attention to the ergonomics and focus on customers. The result is a modern interior that looks cosy and attracts for the first visit as well as for repeated purchase.
Your DAGO team