SK
Take a peek behind the scenes at DAGO and have fun with us
We are busy with work and preparing one exhibition after another. Quality work is a priority for us, but we consider relations between colleagues and a pleasant atmosphere to be equally important. We are all for fun and in between our duties we manage to have a good...
Unique coffee modules start the collaboration between J.J.Darboven and the Pekárna Martin chain.
At the beginning of the unique project, the idea was to equip the Pekárna Martin bakeries with modules for the range of coffees that the J.J.Darboven company has in its portfolio. It then approached us with the first assignment, which started a relatively long,...
We were there when the rum novelty Ron de Azur originated
For our long-term client STOCK Plzeň-Božkov, we prepared a set of POP media for the launch of a Panamanian rum called Ron de Azur. At first glance, it is clear that the design of POS materials provides customers with much more than just information about the product....
We came with gold and silver from the competition SHOP! Awards Paris 2023
On Thursday, June 15th, the SHOP! Awards Paris ceremony took place at a Gala Evening in Paris, formerly POPAI Awards Paris. Our nominated projects – both registered as realizations made of cardboard – were evaluated by the expert jury as follows: the gold was awarded...
The new premium lager Krušovice Bohém enters the stores spectacularly
Heineken Česká republika, a.s. is coming to the traditionally strong beer market with a new product, the premium lager Krušovice Bohém. From its name itself, it is clear that the solution to the presentation of the brand on the sales floor required creativity and...
Royal Crown Cola attracts the atmosphere of South America for refreshment and competition
In cooperation with Kofola a.s. we have prepared POS carriers for Royal Crown Cola in the Albert and Globus stores, which will allow shoppers to enjoy the peace and quietness of South America. Transferring yourself across the ocean is possible not only thanks to the...
The Slovak soft drink market will be enriched by a new product from Rajec Valley
DAGO in cooperation with Kofola a.s. breathes life into new products of the Rajec spring water brand in sales areas. Traditional Slovak herbs – sweet and sour Sea Buckthorn, delicious Marigold, and refreshing Mint – have been combined with real tea and bring an even...
DAGO displays received two nominations for the SHOP! France Awards 2023
In this year's prestigious SHOP! France Awards (previously POPAI Awards Paris) we have two champions. There were nominated the Sensodyne Nourish shop-in-shop in the Health and Pharmaceuticals Category (cardboard POS) and the Christmas pallet display of Pilsner Urquell...
Radegast attracts by bitterness as well as light and sound effects. The new activation will hit the human senses
Already since January customers can see Radegast beer's new activations produced by Dago in cooperation with Plzeňský Prazdroj. For the production of a set of POS materials, several innovative elements were used so that the beer brand originating from Nošovice...
Marvel heroes call for competition in Coca-Cola’s in-store campaign
The collaboration between two iconic brands like Coca-Cola and Marvel calls for something special.
Shop in shop ACER for Alza
How to attract customers not to be afraid to try all displayed technologies of the Acer brand in a store with electronics and perhaps even buy them? We bet on spacious and elegant shop-in-shop.
The company Acer used the actual transformation of the Alza showroom in Holesovice (Prague) and, in co-operation with us, it decided to create completely new shop-in-shop, which will be in harmony with the recently introduced Acer brand book. We traditionally created its design and performed the complete project realization.
„The main demand on the new application was to increase awareness of our company as a producer of premium products. So we put emphasis on sufficient presentation of all products,”Vít Urban, Business Unit Head of Professional Products CZ/SK of the company Acer, described a principle of the task.
The own world lures to try Acer products
DAGO Agency designed a spacious image shop-in-shop that catches attention with its specific gloss white surface, 3D elements in Acer green colour, including illuminated logo, and simple pure lines of the used furniture. „So we have created a small Acer world in the showroom attracting customers to enter it and not to be afraid to try various technological novelties,” Marek Končitík, Commercial and Marketing Director of our company, presents the resulting application.
So customers can comfortably try the latest touch tablets, laptops with detachable screen, smart phones or high-performance gaming computers, which are well-arranged into particular sections. „For greater interest in displayed products, we have placed a large multimedia screen, which clearly presents individual products,” concluded Marek Končitík.
Have a nice early autumn, your Dago Team.
