New POS Tullamore D.E.W. shows what Irish barbecue means
Barbecue simply belongs to summer. Hardly anybody can refuse the sun’s rays, whiskey, and well-prepared meat.
Ondrášovka in a new jacket is also changing its display in the sales area
The producer of one of the oldest Czech mineral waters – Ondrášovka, the company Kofola ČeskoSlovensko, has invested in technologies that think about nature protection and reflect the demanding requirements for sustainability.
Hisense Group presents two new shop-in-shops in the latest Alza showroom
Interesting project for customers of the Alza showroom in Chrášťany, Prague, presents white and black goods from the MORA and Hisense brands.
“Cirkulka” by Kofola reflects sustainability in the production of POS
Kofola ČeskoSlovensko has introduced its traditional drinks Kofola, Vinea, and Rajec in returnable bottles to the retail network this year.
DAGO has expanded with a new assembly hall in record time
New job orders require new and larger premises – that is why in April we opened a new assembly hall, which is located just a short distance from our Headquarters in Zdice.
Birell Světlý represents a new recipe after 30 years
How to inform customers that Birell Světlý represents an improved recipe after thirty years?
Displays for paints by AkzoNobel Coatings CZ: New every year, yet maximally sustainable
Three years ago, we produced, at first glance, ordinary metal displays for the company AkzoNobel, which sells decorative paints. Since then, we have been working with them regularly.
News from the retail: How did DAGO prepare clients for Easter?
Easter is another time for traders right after Christmas when they can let their imagination run riot and cut a dash with some imaginative display.
DAGO HAS FOCUSED ON CARDBOARD, BUILDING-UP A NEW HALL IS BEING PREPARED
Last year, we recorded a 40% increase in turnover in cardboard projects.
Ireland goes for honey from Czech bees
Tullamore D.E.W. Honey was launched into the market last autumn.
Shop in shop ACER for Alza

How to attract customers not to be afraid to try all displayed technologies of the Acer brand in a store with electronics and perhaps even buy them? We bet on spacious and elegant shop-in-shop.
The company Acer used the actual transformation of the Alza showroom in Holesovice (Prague) and, in co-operation with us, it decided to create completely new shop-in-shop, which will be in harmony with the recently introduced Acer brand book. We traditionally created its design and performed the complete project realization.
„The main demand on the new application was to increase awareness of our company as a producer of premium products. So we put emphasis on sufficient presentation of all products,”Vít Urban, Business Unit Head of Professional Products CZ/SK of the company Acer, described a principle of the task.
The own world lures to try Acer products
DAGO Agency designed a spacious image shop-in-shop that catches attention with its specific gloss white surface, 3D elements in Acer green colour, including illuminated logo, and simple pure lines of the used furniture. „So we have created a small Acer world in the showroom attracting customers to enter it and not to be afraid to try various technological novelties,” Marek Končitík, Commercial and Marketing Director of our company, presents the resulting application.
So customers can comfortably try the latest touch tablets, laptops with detachable screen, smart phones or high-performance gaming computers, which are well-arranged into particular sections. „For greater interest in displayed products, we have placed a large multimedia screen, which clearly presents individual products,” concluded Marek Končitík.
Have a nice early autumn, your Dago Team.