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Reflections of summer on Pinterest
Realizations and designs that have attracted us and could appeal to you as well.
These and many other worldwide POP inspirations can be continually found on DAGO Pinterest.
We are not alone in the world. It is human and natural to help others, especially to people who can´t help themselves. We, therefore, decided to contribute with 250,000 CZK to several projects this year that we think are ve… Purina brand of food for animals of the company Nestlé celebrated the Day of Cats at the beginning of August this year. In Globus stores, we prepared original playful display, together with Nestlé, attracting to a long-term… Confectionery is a fixed star in shopping carts, but its producers have faced an important challenge in recent years: How to ensure a long-term and especially healthy growth for this category? In recent years, its sales hav… In the category ”Drinks” of the prestigious European competition POPAI Awards Paris, we won a gold medal together with our client Kofola for the realization of a pallet island for the Rajec brand. Our other three projects w… ] And again, we bring you some of the interesting realizations found on Pinterest. This time with the Christmas theme. 25th Globalshop Las Vegas 2017 (www.globalshop.org) was organized in the spirit of “Experience Defines You”; so the customer experience was traditionally the priority. Together with the LG Electronics brand, we created another interesting project. On the 42 square meters of the Prague Alza Showroom, we participated in the creation of the fully functional shop-in-shop presenting several ty… In March, there took place the traditional biggest EuroShop Trade Fair in Düsseldorf focused on retailing in the sphere of equipment, solutions and communication. During the five days, visitors had the opportunity to learn ab… In addition to Czech traditional plaited osier stick and coloured eggs, carolers associate Easter also with chocolate delicacies. Leading producer of Orion chocolate Nestlé knows this and decided to colaborate with us on cr…
We support children and seniors
Purina by Nestlé celebrated the Day of Cats with customers of Globus stores
Nestlé case study: reflecting the buying behaviour is the key opportunity of the confectionery category growth.
Gold at POPAI Awards Paris with Kofola
Fresh Pinterest goodies
These realizations and many others can be found o…
Globalshop Las Vegas 2017: top class traditional solutions
Compared to Euroshop Düsseldorf, this U.S. Trade Fair w…
LG trendy shopping in Alza
Euroshop 2017 through the eyes of DAGO team
Orion creates Easter atmosphere in stores
Sommersby promo tables for Budvar
Promo tables resembling an oak barrel with an apple-tree, the motive accompanying the alcoholic cider Sommersby designed and produced by our company, attracted approximately nine thousand people to take a taste and totally two and a half thousand litres of this beverage was drank. The main objective of the campaign was to find a non-traditional element that would make customers to taste and then buy, but also to communicate towards customers the main attributes of the Sommersby brand: natural, honest, farmer style.
The selected promo table design and the overall image of the promo event evokes the natural, honest and farmer style and so it brings an atmosphere connected to the Sommersby brand and products to the sales area. Since tasting events belong to very common marketing tools and because it is very often that customers meets more promo teams during their shopping, it was necessary to distinguish the Sommersby tasting event differently than just by using an original promo table. For this reason, there was realized a competition for iPhone 5. „Although the Sommersby beverages are being sold in two flavours for the first year, the campaign was very positive and had an influence on sales increase. We will realise it again,“ Ing. Josef Krouhlík, Off-trade Communication Manager of Budějovický Budvar – distributor of the traditional Danish brand Sommersby, commented the success.
