Successful campaign = set of more POSs!
Did you know that most purchasing decisions are made at the point of sale?
Nomination in POPAI Awards Paris for Nestlé’s Home Café
In this year's POPAI Awards Paris 2022, our project for the Starbucks and Nescafé Dolce Gusto brands was nominated in the category of permanent POS - food and beverage. The display won the Food category in the Czech POPAI Awards 2021. We created a shop in shop called...
Tssst! Mattoni attracts attention to its novelties with its new POS
This year, as part of the sales expositions, Mattoni bet on original iridescent displays and pallet displays.
New POS Tullamore D.E.W. shows what Irish barbecue means
Barbecue simply belongs to summer. Hardly anybody can refuse the sun’s rays, whiskey, and well-prepared meat.
Ondrášovka in a new jacket is also changing its display in the sales area
The producer of one of the oldest Czech mineral waters – Ondrášovka, the company Kofola ČeskoSlovensko, has invested in technologies that think about nature protection and reflect the demanding requirements for sustainability.
Hisense Group presents two new shop-in-shops in the latest Alza showroom
Interesting project for customers of the Alza showroom in Chrášťany, Prague, presents white and black goods from the MORA and Hisense brands.
“Cirkulka” by Kofola reflects sustainability in the production of POS
Kofola ČeskoSlovensko has introduced its traditional drinks Kofola, Vinea, and Rajec in returnable bottles to the retail network this year.
DAGO has expanded with a new assembly hall in record time
New job orders require new and larger premises – that is why in April we opened a new assembly hall, which is located just a short distance from our Headquarters in Zdice.
Birell Světlý represents a new recipe after 30 years
How to inform customers that Birell Světlý represents an improved recipe after thirty years?
Displays for paints by AkzoNobel Coatings CZ: New every year, yet maximally sustainable
Three years ago, we produced, at first glance, ordinary metal displays for the company AkzoNobel, which sells decorative paints. Since then, we have been working with them regularly.
The crisis helps us to transform
It seems that the subject matter of the current crisis will not leave us soon. We hear about it from all sides, and instead of focusing mainly on work, we constantly think about what will happen. In Dago, we decided to approach this crisis positively and proactively. We have carried out a restructuring, whose most visible elements are increasing the efficiency of multi-shift operation and finding opportunities for people with potential within our staff.
We want to give opportunities to young, enthusiastic people with a desire to work. We want them to realize their potential. That is why we offered them a higher position, managing their team and/or working in another department. For example, one of our technologists began participating in the management of our plastics production thanks to a well-planned relocation.
Another example of such restructuring is one of the production managers. She created a new team in the production department, arranged new order management rules, and, together with traders, created innovative communication processes. We approach these changes with a very simple slogan: “Everyone who wants to do something has a chance to do it now!”
They are not motivated just with finances. We have abandoned the usual and inefficient method of remuneration derived purely from hours worked. Newly, the remuneration for all positions is more based on the work results and the employee’s share in the joint successes in which he participates.
We have improved the project management system. Calculations are much faster now and placing orders for production and production itself has become more efficient. All departments have expanded, including technology, graphics, production, and sales department. We have hired eleven new managers and we are looking for about ten more.
We have completely restructured the production department. We have prepared new applications for them in our information systems, which coordinate all internal and external orders, dividing them according to material, completion date, a client (retailer), processing speed, and other parameters. We have integrated control into the applications through a Gaussian diagram.
And we try to maintain a positive attitude. We more often recall that when a person enjoys working, his work goes well. We replaced the usual routines with new ones and brought fresh wind to our work team. Although this rapid transformation was not easy at all under the weight of the surrounding events, we are looking forward to new projects and upcoming challenges.
People tend to see only negatives in this not very favorable situation. In Dago, we have chosen the opposite attitude. We are pleased to say that if the crisis with the associated decrease of sales did not happen, we would not be so motivated to accept changes and do the restructuring. We see problems in “disguised opportunities”.
The number of orders is currently rising. We receive more and more every day. We offer our customers innovative solutions and original POS implementations, with which our innovative teams spend thorough time in maximum work commitment. We are ready for the last period of this year, as well as for the next season, ready, motivated, and in full force. And we thank the crisis, all our clients, colleagues, and other partners for that.
Marek Končitík, DAGO, s.r.o.
OZVĚTE SE, POMŮŽEME I VÁM S PODPOROU PRODEJE A BUDOVÁNÍM ZNAČKY