We win Shop! Global Award with Somersby display

The seventh year of the international competition Shop! Global Awards knows the winners of the best in-store realizations for the year 2016. Among the winners, there is also a display of the Somersby cider created by our te…

Nescafé Dolce with a customized mix of capsules

The company Nestlé, in co-operation with our company, prepared a possibility for favourers of Nescafé Dolce Gusto coffee to create own collection of capsules to their taste in a unique pop-up store, where customers can choo…

GEM-GEN2 – we have a new information system

Except interesting realizations, our DAGO team can show off another interesting thing. It is a unique tailor-made information system GEM of the second generation based on the Lotus Notes platform by IBM.
“In our company DAG…

Thanks for POPAI CE AWARDS 2016

On Thursday, 24th November, there took place this year´s POPAI Awards ceremony for the best advertisement means in the sphere of in-store communication. And just like last year, our company won most of the awards. We succeede…

DAGO as a partner of the POPAI HORECA research

The segment of hotels, restaurants, pubs, cafes and similar distribution chnnels often uses tools of the P.O.P. communication for a contact with customers. Their function and influence on the consumer behaviour, value of br…

Oral-B ’’boasts’’ of interactive S-in-S in Alza

Oral-B, the brand of needs for dental hygiene of the company Procter&Gamble prepared a new shop-in-shop display for electric toothbrushes for its customers in Alza showrooms. It features premium design, which in addition to…

Pampers attracts moms with its interactive module

Together with the company Procter & Gamble, we have devised how to make a children´s section environment, namely a section of disposable nappies, more attractive and how to educate shoppers. In the chain of Globus supermark…

Pet Center – store remodelling

Pet Center, the retailer of goods for pets, redesigns its stores and invites its customers to airier and more modern environment. The modernized concept of in-store design does not concern only newly opened stores, but also…

Original Metaxa party

Together with the company Rémy Cointreau, we came up with an idea how to make upcoming summer parties originally special. For its customers in Bratislava, the company offers a container Metaxa Partyhaus furnished as a livin…

The new software will reduce order processing times by up to three quarters

Production in the P.O.S. segment is very complex and many subjects cooperate within it. For a long time already we have wondered how to manage our individual projects more effectively – from the production itself to the product placement in stores. That is why we started to develop our own software, which will bring all the production attributes together and make it easier to everyone involved in preparations of individual orders – clients, suppliers and our internal teams.

After the development phase, which lasted for one and a half year, we are now testing the new software. And so far, we have been very successful with it. It turns out that a unified project management facilitates work for us as well as for our customers.

The system constantly transfers all actual data to clients and their business representatives – data about all their displays, where they are located, detailed information about each store, installation plan and so on. If it is found that there is something wrong with any product, they can report the problem using the software and take a photo of its current status using a mobile phone or tablet and upload the image into a cloud.

The time necessary to complete a project rapidly shortens

The system reports the need for ordering appropriate items on time according to warehouse stock and budget and related expenses. It can also accept an order from an information system of a client. So this reduces downtime, which otherwise normally occurs and also the burden of all participating elements because the system automates many activities throughout the implementation process. Stores with installed products are displayed on a map for better clarity; of course it is possible to generate reports and schemes. With regards to data collection in stores, the number and type of monitored P.O.P. media displays in each store is always clear. Thus there is no need for a classic stocktaking, which is now continual. For easier orientation, the products can be filtered according to locality, material, store type, sales representatives and other parameters. Sales representatives and installation technicians have an access to the system available all the time and they can view actual data in certain location using GPS. They should also update information on the spot.

While previously, for example, the placement of three thousand large checkout zones took two or three years, with the new system we can do it in six months. The big advantage is the absolute overview of the installed materials, which enables also repair management and inspection.

10 clients have been participating in the testing and their feedback is very positive. They consider the acceleration of the whole order processing to be the main advantage. Clients have an overview of everything important and approve particular steps just on-line. We see the future in the industry in the closer integration of our comprehensive services with client needs and we are glad that we can already participate in the realization of this vision.

Marek Koncitik and Your DAGO team

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